〰️
paid ads
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organic
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whitelisting
〰️ paid ads 〰️ organic 〰️ whitelisting
Millie | UGC Creator
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Find The Real Trigger
Creative Process
Scroll-stopping content for technology & software companies - scripted, filmed and edited to convert, not just look good
full time creator, 3 years experience, 10M+ views generated for 50+ brands
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Match The Format To The Mindset
problem/solution, before/after, founder story, and so on
Script
Hook
Agitation
Solution
Proof
CTA
pain, desire, curiosity, trust, or urgency
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the proof is in the pudding…
+7% CTR & $4/registration CPA
my 10% commission
Types Of Content I Can Create
Example of one ad, in three ways:
Creative Ads
visually driven, heavily stylised, minimal/no talking elements
Direct Response Ads
pop ups, on screen text, b-roll
option 1: soft edit
option 2: hard edit
Yapping/‘Ugly’ Ads
minimal edits, talking to the camera, raw & real
Paid Ad Examples
Hopper | trend
booking platform
Canva | 4 reasons why not
design platform
Wise | storytelling
money tech company
tech
PoppyAI | prob/solution
SaaS
CozyCozy | skit
Nordace | ASMR
travel
Polarsteps | prob/solution
tech
Organic Examples
Peru Tourism | itinerary
tourism board
Peru Tourism | aesthetic
tourism board
SafetyWing | prob/sol
insurance
TP | testimonial
affiliate platform
ElevenLabs | testimonial
tech
Hotel & Airbnb UGC
Casa VitAle | Airbnb
b-roll/voice over
La Hacienda | Hotel
aesthetic
Casa Kai | Airbnb
aesthetic
Casa Kai | Airbnb
amenity
Destination Photography
Product Photography
Hotel/Airbnb Photography
My Services & Filming Locations
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3x ready-to-post videos (9:16) for your social media
Organic usage rights
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x3 ready-to-post videos (9:16) for your social media
Ad usage rights (30 days)
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x3 ready-to-post videos (9:16) for your social media
Ad usage rights (60 days)
Raw footage
x6 hooks
x6 CTAs
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Raw drone footage
Raw footage
Whitelisting
SEO captions and hashtags
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June: Amazon Rainforest
July: UK (2 weeks) + European outdoors location with hiking (location tbc)
August: tbc
September: Guatemala - hiking, lakes & colorful towns & city environment
October: tbc
November: Peru - 3 week trip with multi-day hiking, cities, beach, desert & more
December: Mexico - location tbc